Alloy Workshop | Design Build Charlottesville | Logo Icon | Rise PizzaWorks

PROJECT: Architecture & Construction
DESCRIPTION: Commercial Design Build

Our clients wanted to create a pizza restaurant that breaks away from the red, white, and green model of typical pizza parlors, and instead wanted a space to be bright, bold and inviting. The first challenge with the project was to draw customers deep into the pie- shaped space. A bright yellow folded ceiling plane pulls a potential patron’s eye in and up from the entry vestibule, far back into the space. A tall narrow “interior street” is defined by horizontally oriented metal siding on one side, and an internal “skylight” above. This “interior street” leads to the ordering and pizza making area where the focus is on the product.

It was important to the owners that a variety of seating options were available. The seating is divided by a circulation path. A larger family oriented dining space was placed under the folded yellow ceiling plane and enclosed by a half wall that is wrapped in warm maple paneling; while a more “on-the-go” eating area was defined by hanging light boxes and an articulated concrete panel wall.

The yellows, oranges, and grays of the space work together with dramatic architectural elements to create a variety of bold and inviting spaces. The dynamic material palette and spatial articulation works to designate the various functions of the restaurant; entering, order- ing, seating, exiting, without the use of way-finding signage. The signage, logo, menus, and uniforms were also designed by the Architects as part of the project.

Alloy Workshop | Design Build Charlottesville | Logo Icon | Rise PizzaWorks

PROJECT: Architecture & Construction
DESCRIPTION: Commercial Design Build

Our clients wanted to create a pizza restaurant that breaks away from the red, white, and green model of typical pizza parlors, and instead wanted a space to be bright, bold and inviting. The first challenge with the project was to draw customers deep into the pie- shaped space. A bright yellow folded ceiling plane pulls a potential patron’s eye in and up from the entry vestibule, far back into the space. A tall narrow “interior street” is defined by horizontally oriented metal siding on one side, and an internal “skylight” above. This “interior street” leads to the ordering and pizza making area where the focus is on the product.

It was important to the owners that a variety of seating options were available. The seating is divided by a circulation path. A larger family oriented dining space was placed under the folded yellow ceiling plane and enclosed by a half wall that is wrapped in warm maple paneling; while a more “on-the-go” eating area was defined by hanging light boxes and an articulated concrete panel wall.

The yellows, oranges, and grays of the space work together with dramatic architectural elements to create a variety of bold and inviting spaces. The dynamic material palette and spatial articulation works to designate the various functions of the restaurant; entering, order- ing, seating, exiting, without the use of way-finding signage. The signage, logo, menus, and uniforms were also designed by the Architects as part of the project.